Job wanted—Marketing management specialist

job description:

1. Planning, organization, implementation and management of promotional activities;
2. Brand building planning, implementation and benefit evaluation;
3. The formulation, production and implementation of advertising and publicity programs;
4. Design, production and implementation of samples and promotional items;
5. Planning and organization of large-scale exhibitions, regional exhibitions and promotion meetings;
6. Publicity expense plan submission, budget control, expense reimbursement and management;
7. The delivery of promotional materials, etc.


Specific requirements:

1. Have a bachelor's degree or above and marketing management knowledge, and have more than three years of marketing department management experience;
2. Familiar with product market characteristics and channel distribution management characteristics of construction machinery industry, master marketing and brand management skills
Can, with good market insight and analysis capabilities;
3. Strong ability to formulate market plans, able to independently formulate and execute market plans, market sales strategies, product development, etc.;
4. Strong organizational and management skills, good execution skills, and good interpersonal communication skills;
5. Cheerful, enthusiastic and dedicated, not afraid of difficulties, keep making progress, honest and trustworthy, strict self-discipline, and have a strong sense of teamwork.